Easter is the most highly-attended worship service of the year. It is a great time to invite new guests to your church. Here are some of the best resources to help your congregation members spread the word about your events!
Church Easter Publicity Resource Guides:
These resources give you some great tips on how and when you should promote your Easter events.
- 10 Weeks until Easter: What is Your Church Doing? by Church Marketing Sucks
- Easter Social Media Plan by Josh Burns
- Church Marketing Sucks Easter Communication Podcast Interview with Phil Bowdle
- Easter Planning by Church Juice (2015 edition)
- Easter Planning by Church Juice (2014 edition)
Ways to Empower Your Congregation to Spread the News:
These are some practical examples of how others are empowering their congregations to share about their Easter events. The goal is to remind people how easy it is for them to spread the word about events on social media and invite their friends and family members!
- 10 Ways Anyone Can Use Social Media to Help Spread the News about Our Church (Grace Hills Church)
- Example of how your church can encourage social media shares about your church!
Other Practical Methods To Promote Easter
Social media isn’t the only way to promote your Easter event. Here are a few other ways that you can spread the word about your events.
- 6 Affordable Ways to Promote Sermon Series (and Easter) by The Creative Pastor!
- Five Practical Tips for Writing to Your Easter Visitors by Rick Warren
Here are some premium and free Easter images you can use on your promotional material!
- Lightstock Easter Images
- CreationSwap Easter Images and Promotional Material
- Easter Resources at Open Church
- Need design inspiration? Check out Church Media Sucks’ “The Church Marketing Lab“
- Cardiophonia: This site has beautiful images to give you inspiration and ides for services and songs.
Don’t forget to include Easter’s date on your promotional material!
One more piece of advice. Unlike Christmas, the date of Easter changes every year. Because of this, it is best to assume that people do not know when Easter is and make sure you include the date somewhere on your promotional material!
- Here is an example of the Easter postcard my small church created. We are encouraging our congregation members to give them to friends and family, and we are also mailing them to past guests.